Finely tuned publicity machine tries to bring order to film … – The Canadian Press

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September 14, 2007 5:05 pm
By: tiffreviews

Jam! Showbiz

The Canadian Press, TORONTO - Launching a movie is all about buzz – and this week the Toronto International Film Festival has been buzz central. Hundreds of publicists and journalists flooded into the city as nearly 350 titles chased the media spotlight. Junkets, roundtables, one-on-ones, tight deadlines – it’s enough to send even the most experienced professionals into a tizzy. Films with a planned North American release are at the festival “mostly to junket and be on the launch pad for the various awards and their upcoming release,” said Giulia Filippelli, director of the festival’s sales and industry office… [Full Story] Related Articles • It's a wrap, eh? Check out our run down of what was tops and tails … - CTV.ca • 'Reservation Road' spotlights sombre mood in America - CTV.ca [View all 13 related]

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